Alfred
Herman
Frida
Viktor
Maja
Vera
Iris
Thor
Nora
Lucas
Everyday Hero™ New customers from Google and Meta
For you if your website doesn't bring in leads. A custom website and ads in Google and Meta in one system, followed all the way to the sale.
$2,000per month
Billed monthly, excl. tax. Ad spend is extra.
What you get every month
- Felix and AstridFelix is your contact, and Astrid works on your ads every day
- 300 AI credits per monthEnough for 30 new campaigns or 300 messages to the heroes. The weekly brief, morning check and proposals are free.
- Google Ads, MetaYour ads are set up, monitored and improved for you
- Website with up to 10 pagesWorth $5,000. Hosting, backups and updates are included
30 minutes with one of us. Free, no obligation.
- 3 months' notice
- You approve everything
- You own what we build
Customers who trust us
Sound familiar
The same week twice
Tap a day to see it
With the website and ads you have today
You
The website gets visits, but the phone doesn't ring. You don't know where people drop off.
You
You post an offer on Facebook, and it reaches almost nobody.
You
You don't know whether Google or Facebook brings in the customers, so both get a little.
You
You're thinking about rewriting the front page, but you don't know if it will be better.
With Everyday Hero™
You
Astrid shows where people drop off, all the way from the ad to the sale.
You
The offer is set up as a Meta ad, with three versions to test. You choose which ones go out.
You
In the app you see what Google and Meta each bring in, and the budget moves to where it works once you say yes.
You
This month a new headline is tested against the old one. The one that brings in the most leads wins.
What you pay for
Everything included in Everyday Hero™
Everything in Minihero™, and more. You pay the ad budget directly to Google and Meta, and we take no percentage of it.
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What a lead costs
You see what each lead costs in Google and Meta, and whether it is coming down from week to week.
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New tests every month
Two versions against each other, linked to a metric. The one that brings in the most customers wins.
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Google and Meta together
Google reaches the people who are searching, Meta the ones who haven't started yet. The budget moves to where it brings in the most.
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Followed all the way to the sale
Leads are collected in one place, and with your CRM connected you see what became a sale.
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An answer every week
Are you on track for the goal? The weekly brief answers that every Monday.
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A website of up to 10 pages
Custom made for your business, and improved every month so more people get in touch.
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Measured from day one
Forms, calls and email are measured, so you see which ads bring in leads.
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Hosting and security
Hosting, a daily backup and updates that are tested first.
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People who are responsible
A copywriter and designer make the ads, Felix is your contact in the app, and a team at Heyroes follows the account.
The illustrations are examples. Names and figures are not from a real customer.
AI credits
What the credits are used for
Credits are used when you ask the heroes for something new, like a campaign or a message. What they do on their own, and everything the team does for you, is free.
300AI credits every month with Everyday Hero™
What a month could look like
- 5 new campaigns50
- 15 sets of ad copy45
- 35 image ads105
- 100 messages to the heroes100
The quota refills on the 1st of every month, and the app lets you know when 20% is left.
What uses credits
- Message to a hero1 credit
- Ad copy for a campaign3 credits
- Image ad3 credits
- New campaign set up10 credits
- Video ad, per second4 credits
Always free
- The morning check, and a heads-up when something stands out
- Weekly brief every Monday
- Proposals from the heroes
- Impact reports
- Everything the team does for you
Need more? Top up in the app. Top-ups last 12 months, and the monthly quota is used first. If you add a superpower, Herman and Frida will use the same credits.
What our customers have achieved
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The team is good at solving problems and communicates well with me as a customer. They are quick to respond when something unexpected comes up.
Gry Aamodt Managing Director, Kakle
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The people behind Heyroes are incredibly conscientious and deliver 100% at a price nobody else can match.
Johan Dag Drange Managing Director, JDD Utstyr
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Online store
Gazelle company
1 000 000+
Norwegian kroner in online store sales in the first year
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Lots of good input and discussions. We are very happy with what was delivered. Good service, and we feel we have got “value for money”.
Jon Ola Bergaplass Managing Director, Villmark
Compared
What you actually pay for
A website and ads in two channels can be bought in several ways. The difference is who keeps an eye on it, what you see, and what it costs you in time.
| Do it yourself With the tools yourself | Freelancers One for the site and one for the ads | In-house hire A marketer on staff | Heyroes Everyday Hero™ | |
|---|---|---|---|---|
| Website | Partly: A site builder | Partly: A separate bill | Partly: Often bought in | Yes: Up to 10 pages, improved every month |
| Google and Meta | No: Separately, when you get to it | Partly: Often two people | Partly: Depends on what the person can do | Yes: Both in the same overview, followed every day |
| The ads | No: You make them yourself | Partly: Hourly rate per ad | Partly: When there is time | Yes: Copywriter and designer, and new tests every month |
| Who does the work | No: You, after the day is over | Partly: Several people you have to keep together | Partly: One person who has to know everything | Yes: The heroes every day, and a team at Heyroes that is responsible |
| When someone is away | No: Everything stops | Partly: Waits until they are back | No: Stops during vacations and illness | Yes: The heroes work every day, and the team steps in |
| What you see | No: The numbers in each account | Partly: A report when it suits them | Partly: Depends on the person | Yes: Weekly brief, monthly report and the numbers in the app |
| The price | Partly: Tools and your own time | Partly: Several hourly invoices | No: Salary, vacation and training | Yes: Fixed monthly price, 3 months' notice |
| Who owns it | Yes: You | Partly: Depends on the agreement | Yes: You | Yes: You, both the website and the ad accounts |
Compare the packages
Find the package that fits you
All the packages include Felix and Astrid, hosting, operations and technical SEO. The difference is how many channels and pages you get, and how closely we follow up.
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Know what Google brings in
Minihero™
For you if you want to know whether your ads bring in customers, and not just clicks.
Felix and Astrid
$1,000per month
Billed monthly
See Minihero™What you get
- 5-page website worth $3,000
- A weekly answer on whether you are on track
- See which ads bring in customers
- Google Ads where customers search
- All your leads in one place
- 100 AI credits per month
- 1 brand workspace
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You’re viewing this one
Capture and create demand
Everyday Hero™
For businesses that want to create demand, not just capture it.
Felix and Astrid
$2,000per month
Billed monthly
Book a callEverything in Minihero™ plus
- 10-page website worth $5,000
- See where you lose customers
- Forecast for the next 12 weeks
- Google and Meta in one overview
- New tests every month
- 300 AI credits per month
- 1 brand workspace
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The whole picture
Superhero™
For businesses that want to grow in every channel, including search and AI.
Felix, Astrid and Herman
$5,000per month
Billed monthly
See Superhero™Everything in Everyday Hero™ plus
- 25-page website worth $10,000
- Synlighelt™ worth $3,000
- Google, Meta, TikTok and LinkedIn Ads
- Heatmaps and advanced tracking
- A dedicated contact and a plan every quarter
- 1,000 AI credits per month
- 1 brand workspace
Not just AI. Behind the heroes is a team at Heyroes that follows your account, answers you and is responsible for the work.
- 3 months' notice
- You approve everything before it is published
- You own what we build
- You decide the ad budget
See everything included in each package
Everything that is included in every package
The questions we answer are at the top. Below you see the rest of what is delivered.
All prices are excl. tax. You pay the ad budget directly to Google and Meta, and it comes on top.
You are in control
Nothing goes live without your yes
The heroes suggest, and you decide. Each suggestion shows what changes and what stays the same, and you approve with one tap or ask for a change.
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You choose how much is automatic
By default everything needs a yes. If you want, small actions that can be undone can run on their own, like negative keywords. Budget and new ads always need your yes.
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The budget limit holds
You set a monthly limit for the ad budget, and the heroes never suggest anything that goes over it.
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Everything can be undone
Changes can be rolled back, and every suggestion is checked against fresh numbers right before it is made.
Every week
What Felix and Astrid do while you work
Ads in two channels and a website that is supposed to bring in customers add up to a lot of small things. Here are some of them.
Follows Google and Meta every dayAnd tells you when something stands out- Moves the budget to what worksOnce you have said yes
New ads in MetaFrom the copywriter and designer- New tests every monthTwo versions against each other
Improves the websiteEvery month, so more people get in touch- Pulls sales from the CRMSo you see what became customers
- Weekly brief on MondayWhat the ads cost and brought in
Answers when you wonder about somethingAnd hands the job to whoever should do it- Forecast for 12 weeksWhat you can expect going forward
- No channel is cut too earlyIt gets time to work first
- Keeps the site up to dateWordPress, backups and hosting
- Monthly reportWith three sentences from a person
Customer stories
Examples of what we make
Websites, online stores, brands and ads, from customer projects to our own concept work. See how we think and what we can make for you.
See our work
Before you decide
It's fine to be skeptical
The short version: the heroes do the work every day, a team at Heyroes is responsible, and you decide.
Do we really need both Google and Meta?
Not always equal amounts of both. Google reaches the people who are searching, Meta the ones who haven't started yet. In the app you see what each channel brings in, and no channel is cut before it has had time to work.
What do new tests every month mean?
Every month, a change in the ads or on the website is tested against what is there today, linked to a metric. You see what won, and why.
What happens when the credits run out?
The app tells you when 20 percent is left, and you can top up in the app. A top-up lasts 12 months. What the heroes do on their own, like the morning check and the weekly brief, and everything the team does for you, never costs credits.
Who is responsible if something goes wrong?
We are. The heroes do much of the work, but a team at Heyroes follows the account, reviews the suggestions and answers you. Budget and new ads always need your yes.
What if it doesn't work for us?
Then you see it in the numbers, week by week, and we say so straight out. The notice period is 3 months, and the website, the content and the ad accounts are yours if you move on.
People who answer youAsk whatever you wonder about, both before and after you get started.
Book a callQuestions and answers
What people ask about Everyday Hero™
What do I get in Everyday Hero™?
Everything in Minihero™, plus a custom website of up to 10 pages, ads in both Google and Meta, new tests every month that lift the results, and a copywriter and designer on the ads. Leads are followed all the way to the sale. All for $2,000 a month.
Why both Google and Meta?
Google reaches the people who are already looking for what you sell. Meta reaches the ones who haven't started looking yet, so demand grows. With both, you see in the app what each channel contributes, and the budget can move to where it brings in the most.
Is the ad budget included in the price?
No. You pay the budget directly to Google and Meta, and you decide how big it is. In the app you set a limit per month, and the heroes never suggest anything that goes over it. The work on the ads is included in the package.
What is the difference between Everyday Hero™ and Superhero™?
Superhero™ adds Synlighelt™ with Herman, TikTok and LinkedIn, a website of up to 25 pages, ads that reach the people who almost bought, tracking of what each channel earns, and a dedicated contact who makes the plan with you every quarter.
Do the heroes make changes without me knowing?
No. By default everything needs your yes. If you want, you can let small actions that can be undone run on their own, like excluding a keyword that doesn't sell. Budget, new ads and new keywords always need your yes, and a team at Heyroes is responsible for what the heroes do.
Is SEO included in the package?
Technical SEO is in place when we build the site, so Google can understand it. The ongoing work on visibility in Google and AI search, like keyword strategy and new articles, is the superpower Synlighelt™, where Herman does the job.
How long is the notice period?
Three months. You can cancel in writing at any time, and the notice period counts from the month we receive your notice.
Do I own what you make?
Yes. Design, copy and content are yours, and you can take them with you if you move to another provider.
How quickly can we get started?
You get a schedule before we start. The website is built in a test environment you can follow, and the ads go live once it is ready.
How the heroes work
One system One goal Growth you can measure
No guesswork, and no reports that each say something different.
Iris makes the growth plan, and the heroes work to it with the same numbers from your website, search and ads. Vera checks the work before it goes out. Felix keeps it all together. You have the final say.
Let's talk
Everyday Hero™ starts with a call
We look at your website together and help you choose the next step.
30 minutes · Free, no obligation
Behind the heroes is a team at Heyroes that is responsible.
